I have previously produced an article advising the need for a marketing plan if you felt you were sinking with internet marketing. This is so true. I also advised to take on two marketing strategies – one paid and one free/low cost.

Regarding the two marketing strategies, I would suggest the paid method was Pay Per Click and the free method being video marketing. Both methods are high converting so why not start off with these. Use both of these methods in your Marketing Strategy Plan.

Paid advertising

Start with PPC (Pay Per Click) and master this as this is the highest converting strategy. However, I would be selective with the search engines and may even consider avoiding Google in the early stages. Regarding paid methods, start with a small budget, test and tweak.

Do your keyword research, think about your audience (Avatar) and learn to write compelling ads that connect. Remember to track everything.

Work on two search engines to start off with. Once you start seeing results then fan out to more. Always keep an eye on your budget though.

For PPC start small, about $200 per month. When they start converting into money then raise the limit.

The best keywords to target are those with low competition and may even be in positions 4 to 8. This way your cost per click should be a lot lower.

Free marketing/low cost advertising

Video marketing is really on the increase and yes there is a lot of competition. This is free marketing although you may need to buy some equipment. Syndicating the videos will also have a cost.

Why video marketing? Because it is the easiest strategy. Article marketing is now too crowded.

YouTube for instance has loads of traffic through Google. Google loves video content and is the highest converting traffic search. If there isn’t a video on the first page for your product or service then there is the opening.

Video marketing is a good way to build your confidence and helps you to communicate more effectively.

What happens if you produced two videos a week for six months? This will equate to some 50 videos. There is a good chance you will have up to 10 leads per day with this quantity of videos.

Practise makes perfect, but your videos could stay out there forever. Provide content and value and you will get results so make this an integral part of your marketing.

Plan and execute. Your marketing plan should take into account:

• Your audience i.e. network marketers and broadcast to these people.
• Great connecting ads
• suitable domain names that attract people
• Linking the domain names to the right websites. Be congruent and outrageous.

Every conversation, broadcast, emails, videos must make that connection to your chosen audience. Target peoples needs and desires – ads that resonate with other people.

Learn to do one thing a day. A person who chases two rabbits catches neither. Think about laser focusing.

When you get good at a marketing strategy then is the time work on others.

We can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I’m helping people to think positively about the future and how best use their time. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it or know how.

My name is Gary Oakes and I have established a 3 in 1 solution to help anyone who is looking to start an income opportunity through the comfort of ones own home. Step 1 is to develop the passion and drive – set expectations. Step 2 is much about internet marketing techniques (free information). Step 3 provides an opportunity to work from home. The website is full of information and you will not see such valuable information contained all in one place to help you. The journey starts by following this simple link to Marketing Strategy Plan.

There is no commitment or expense to view the free material available to help you, and you never know, this might be the very thing you are looking for!

If you are just starting out with marketing on the internet, do you have a marketing plan? Why have a marketing plan? Let’s be clear, you need to know where you are going otherwise you will become overwhelmed.
Failing to plan is planning to fail. You have heard this. You wouldn’t take a long uncharted journey in a car without knowing the directions. Most people fail in internet marketing due to dabbling and doing too many marketing strategies at once. If this is you then stop!

It’s not about chasing shining balls. It’s about designing an affordable balanced marketing campaign. Using only paid marketing will cripple you unless of course you have a stack full money to throw at it. Most people however quit because they run out of money - spending themselves out of the game. If this is you then it’s time to have a Marketing Strategy Plan.

Take time to research a paid campaign. You will need to be looking for a return on your investment. In other words, it’s no good spending on advertising a product or service if the money received is less than that paid out.

If you are using a paid method then you should not need to have to worry about your budget. Equally, I would suggest you use a free method i.e. videos, articles, press releases etc.

Set up a 90 day plan. Most people try for only 2 to 3 weeks then give up when they see no results. Focusing on 90 days will allow your marketing strategies to start to work. Free marketing especially takes time to become ranked in the search engines as this area is very competitive. Everyone wants results for free!

Month 1 is much about choosing your marketing methods and if a newbie marketer, I would suggest one paid method and one free method. This first month will comprise learning and trying.

During month 2, you should be seeing a few winning campaigns – if you are getting it right.

In month 3, you will be getting results through your winning campaigns.

Moving ahead of time, i.e. by 6 months, you should be seeing leads being generated on a daily basis with a number of these converting. Now you are on your way to being a master marketer.

As said, start off with two marketing methods, become good and then become great. Two strategies should give you 90% of the results.

Accept you will make mistakes along the way, may have to take risks and find it is hard work. No one said it will be easy. However, it does not matter if it actually takes 6, 9 or 12 months before you see the expected results. The key is to have a plan and stick to it.

We can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I’m helping people to think positively about the future and how best use their time. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it or know how.

My name is Gary Oakes and I have established a 3 in 1 solution to help anyone who is looking to start an income opportunity through the comfort of ones own home. Step 1 is to develop the passion and drive – set expectations. Step 2 is much about internet marketing techniques (free information). Step 3 provides an opportunity to work from home. The website is full of information and you will not see such valuable information contained all in one place to help you. The journey starts by following this simple link to Marketing Strategy Plan.

There is no commitment or expense to view the free material available to help you, and you never know, this might be the very thing you are looking for!

What is really meant by the term ‘trading time for money?’ Well I’m sure it is a concept that is not discussed enough. No one ever told me about finding a way to work less, but get paid more. My world as with many other people is about getting paid for the hours worked – regardless whether or not one is actually performing. So now is the time to learn great strategies of marketing.

To understand the concept of leveraging time v money, then one needs to have a totally different outlook on how to earn a living. My bet, whilst reading this, you would like the idea of working less and being paid more. The question is whether this is feasible against a backdrop of traditional schooling leading into our working lives.

There are many opportunities around us all the time to work less and be paid more. You may just not have recognised them. For instance, it may take a year for an author to write a book. But what if this book becomes a best seller and in published in many languages. The author could live on the royalties alone. In this case, do something once, and replicate and sell many times over. Once written, the book will make money for the author even whilst sleeping or even when on a holiday.

There are many examples I can bring to this article, but would not be exhaustive.

Did you know the internet is a great way to leverage your time to earn an income and is available to anyone plugged into the internet portal. Come up with an idea, product or service you can sell over the internet, automate the marketing and sales and away you go. So mastering the power of the internet to advertise and market a business can without doubt save you time. You just need to know how and what.

Here is an idea. What if you came up with something, say a great eBook, a great musical song, secrets revealed for some sought after information etc that someone is prepared to pay $1 for. Advertise big time and distribute this through a large number of ways on the internet using paid, low cost and free advertising methods. Once out there, it works 24/7 and can be seen all over the world. Aim to be on the first pages of the search engines, be appearing on numerous sites as well as videos and podcasts.

The system could even be automated if the product or service can be sent via the internet once someone has paid. This not only avoids delivery costs, but negates you having to do something. So automation is good. Imagine over time whilst doing your own things that a million people purchased your $1 product. Is this life changing? Have you leveraged time v money? I will let you answer this.

Agree it is made to sound so easy, but come up with a great e-product, become a skilled internet marketer, allow yourself to learn and grow and the rewards will be forthcoming. This could be the start of a great internet based home business adventure and you can start right now. You can build your business as quick or as slow as you like. Remember, there are around 2 billion users on the internet. Learn how to attract your market.

Producing a great looking web site or ad is semantics and driving traffic and getting people to buy is an art and both require elements of skill and visualisation. There are a number of ways to produce a great ad or web site by using one of the many packages available to you today. There are also a large number of ways to direct traffic to your site through methods ranging from social media, articles, videos, banners, podcasts etc. You could produce one ad to be distributed by all these means.

However, if you are new to marketing online then you will soon discover it can be overwhelming. It’s easy to waste a lot of time and throw lots of money away. Being in control is important. Being in control will also make your experience more enjoyable. Besides it is not just about advertising because you need a mindset that is going to prevail as marketing is a bumpy road. It could be compared to climbing mountains and jumping hurdles. As an internet marketing guide, start off with a couple of techniques and do them well. As long as you believe in your destiny then you should reach your desired destination no matter how long it takes.

Be honest with yourself at all times and gain confidence. Anything is possible provided you follow a system that works, stay committed and be passionate. 

Donald Trump has said over and over and over again:

"Until you are in a business that can literally make money even whilst you are sleeping, then you're not really in business. You're trading time for money."

The foundations and integrity of your business is important. As you know, more sales equate to more money, but using the internet does not mean more time and effort.

My name is Gary Oakes and I know we can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I have produced a number of tutorials focusing on starting a business at home, marketing a business as well as providing some home based business opportunities. I’m helping people to think positively about the future. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it.

I have established a 3 in 1 solution to help anyone to think about and start an income opportunity through the comfort of ones own home. You can learn the value of having a vision, tenacity and a passion. You can follow some really simple techniques and the information available is free. You will not see such valuable information contained all in one place. The journey starts by following this simple link to strategies of marketing.

It does not cost you anything to view the free material, and you never know this might be the very thing you are looking for.

There are a number of ways to advertise your product or services on the internet, but knowing which to choose can be a minefield. Paid advertising works as long as you keep paying, but organic marketing should also be seriously considered. Use these techniques to promote your ideas working from home to a new level.

Here are the top internet marketing strategies to leverage the internet to get great results.

1. Pay-Per-Click (PCC)

With PCC, master the art and you could do really well and get great results, but get it wrong you could soon end up in deep water. You need to know your keyword strategy and something you do need to understand and get right. Common keywords will be expensive so it is better to look for long tail keywords as these will be cheaper. Remember PCC is like being in an auction. You will be competing for the top spot against others and this can be costly.

There is an art to this and would suggest you do your homework prior to diving in.

To really make this work, you will need a unique Google compliant landing page or web site adding value to the searcher. Equally you need an offer leading to sales to cover your costs.

2. Content Marketing

Content is king on the internet. Google is slapping sites that are not unique, add value or have great content.

Blogging is a great way to achieve this whether you blog though sites owned by others, e.g. Blogger, Squidoo or whether you establish a site where you own the domain name. Publishing articles and press releases is also a great method to put out content. You do need to use sites that have authority and hence ranked in the search engines.

Produce a great blog, article or press release and this alone could end up on page 1 in the search listings and would have cost you very little. This is organic marketing at its best.

As with PCC, whatever is put out must be relevant. Little expertise is required to do this, can cost virtually very little, but is a great way to put out content.

One of the advantages of this method is that it is not dependant on paying a fee and your post could remain in place for a number of years.

3. Social Media

Using Facebook, Twitter, Linkedin etc is a whole new game on the internet. Social media has really taken off with Facebook leading the way. Not only can you post content, but have the opportunities to display paid ads. 

In respect to social media, you are looking to make connections with people and this is done through being interestingly sociable and real. This is about connecting with people and the sites must be treated as such. If you fill these sites with spammy ads then you will only put people off.

The social media platforms help with brand equity and can show people you are a real person having real conversations.

Once you have a number of followers, then it’s time to market, but done in a subtle way – which is a skill in itself.

4. Videos and Podcast

Videos do really well. Using say Youtube is a great media platform, but equally there are other such sites. No matter what you search, you generally see a video on the first page.

There are different types of videos ranging from you being the star to a power point presentation. Keep them short and to the point. By all means make them entertaining and if marketing add value.

Podcasts also work and there is a market for this through sites like iTunes. If people are downloading music, people are also looking for exciting content through their audio players.

5. Email Marketing

This works really well once you have a lot of leads and interest building up into a list. Using a method of autoresponders is a way of setting up a mailing list against emails you wish to circulate. Once set up can operate automatically. Aweber is a great system to use, but there are cheaper versions and worth looking around.  It is important to keep in touch with your contacts and autoresponders is effective and a must have.

Although this article only outlines a number of great strategies, leaning and making it work can be overwhelming, but equally can be fun.

The best advice is to have a plan of action. Start with one or two methods, take your time and focus on what you feel comfortable with. Don’t chase too many rabbits. How do you feed an elephant? One bite at a time.

There is too much competition not to be focused. Play to win and expect to get results. Expect to get traffic to you site. Put in massive action, appear on page 1 in the listing and you will be a winner.

My name is Gary Oakes and I know we can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. If this is the seed, then let me guide you and help you grow. I’m helping people to think positively about the future. I’m a believer that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it.

I’m giving away free material to help anyone market on the internet covering the strategies mentioned here. You can follow some really simple techniques and the journey starts by following this simple link to ideas working from home.

It does not cost you anything to view the free material, and you never know this might be the very thing you are looking for.

If you are on a mission to promote the Best Business Ideas From Home or trade successfully through a small brick and mortar business, staying focused on what really matters will help you achieve results and to reach your goals far quicker. But we waste so much time on the little and unnecessary things in life. You know what these are. If you need help in staying focused then read on.

When focusing on being successful, no matter what it is you are trying to achieve, it is important to put everyday into perspective in order to reach your goals. It is important to concentrate on the things that are necessary and neglect those that aren’t. This can be a difficult concept for many.

The habit of a visionary leader is they have a clear sense of direction – a clear path on how to reach their goal (Smart Goal Setting). Undertaking say five activities each and every day to help you reach your goal is a great concept on staying focused. The activities should be worthy of energy and attention. Focus on what matters and then have the discipline to be liberated.

There are a number of metaphors that articulate what is being spelt out here: ‘Switch from being busy to achieving results’. ‘The person who tries to catch two rabbits catches neither’. ‘Those who try to achieve everything achieve nothing’. In other words you are more likely to succeed if you concentrate on what is important, what matters and relevant [sometimes termed as ‘high heeled activities’] and stop working on those things that don’t. Stop trying to achieve too many things at once.

Many will find it difficult to know where to start. The answer here is to start on yourself. You are not always going it get it right. Accept there will be failures when you start out.

Here is analogy about goal setting:

Imagine driving a twin engine speed boat and when you look behind is the wake spreading wider and wider from your point of reference. In front, racing towards you is a luxurious remote island. During this journey you are thrilled and enjoying the ride.

Within this statement are three goal setting tips. The wake being the little objectives and goals tackled along your journey. These have gone by – passed. Your main goal is the island and if you wish to reach this quickly then it’s no good keep looking back but instead to keep looking forward.

The island is your goal. The closer you speed towards the island, the quicker you will reach your goal. You need to stay focused and determined.

So where does the boat come into this. In this case, the boat is the vehicle that will help you get to your goal. You may need to take a number of unexpected detours, but this does not matter as long as you keep on course. Go for what you really want.

If you are involved in creating a better lifestyle for yourself and your family, and want to know how to start small business from home successfully, then you need to start trading quickly in order to gain results as soon as possible. This is about focusing on your biggest goal and doing what it takes to get you there. Avoid wasting time on things that do not matter, and seriously do five things each day that will take you closure to where you want to be and be the number 1 home business.

Being a leader is about showing up each day with vision, focus, commitment, determination and passion allowing you to grow and for your business to thrive. It all starts with establishing your biggest goal and being hungry to get there.

My name is Gary Oakes and as a business coach, not only am I helping people to market their own business, but encouraging people to start. I’m a believer that people can find a way to build a small business in their own time, to think positive and aim for a vision and dream. We all have ideas and the ability to take control of our lives. I’m giving away free material to help one get started in any small business looking to market on the internet. Follow some really simple techniques. Start your journey by following the link to Best Business Ideas From Home.

It does not cost you anything to make enquiries, and you never know this might be the very thing you are looking for.

Marketing on the internet can be quite challenging. Whether you are looking to promote and trade through a home based business or through a small brick and mortar business knowing where to focus your time and effort to generate interest and those leads is so important? This article briefly describes the three main areas that will help you be visible on the internet. It all starts off with you having your own domain name…

Internet marketing, especially if looking to market great Internet Based Home Business, can be so diverse and for a beginner must be quite daunting. Once you start exploring, you can quite easily become overwhelmed. Like anything when starting out, there is the experimental, time consuming and expensive way or you could follow the three simple tips below.

1. Domain name.

If you are seriously wanting to market on the internet then you will need to establish yourself. The best way to achieve this is to have your own branding domain name. Setting up a home domain could be as simple as creating a blog, create what is known as capture pages or have a web site. For the long term, having your own web site will be far better. Either way, the site must contain content with value to be ranked favourably by Google.

The domain name is equally important, as this is not only your branding, but ideally combined with key words to aid visibility. The name should also be easily remembered and easily for people to spell out. It could be as simple as say ’Marketingbob’ [‘Marketing’ being a key word and Bob being your name].

If advertising on Google, then it will need to be Google compliant.

The idea here is to generate leads by the domain name in its own right.

2. Online presence.

To build a reputation and an online presence, it is important to put your name out there. There are a number of low cost and free methods of doing this. You could easily make a presence through the free social media sites like Facebook, Twitter and YouTube, but equally publish articles, put out press releases and produce a blog. Each one of these sites will hold your profile and would help if people are researching you. This would help to show you are a real person who is series about your business.

Using social networks for marketing is really an enjoyable way to market ‘you’.

3. Training.

Like most things we take on in life, we can learn from others, learn by trial and error and/or be trained. Either of these methods will get results, but some may be more expensive and time wasting than others. Like any business, starting to trade and getting results as soon as possible must be an objective. Keeping start up costs low might also be one of these.

So how does this sound for an effective internet marketing training course. What if you could access a training system that provides a ground breaking unique business visual and interactive learning aid, to be able to join in with training calls and webinars as well as attending live events. Apart from all the training aids, have the ability to tap into a community who is willing to help and support you, to give you direction, setting your mindset and helping you to keep focused on what is important to help you reach your goals. All this can be accessed in the comfort of your own home based anywhere in the world. All you need is some time, tapped into the internet and serious about internet marketing.

Success does not appear overnight, and those that get it have worked at it. Following a system that works, being educated and following guidance from experts in their field must be a sure way of getting results in a way that could save you years as if you went out and tried to achieve success on your own. This article has pointed out three ways of getting started, so are you ready?

My name is Gary Oakes and as a business coach, not only am I helping people to market their own business, but encouraging people to start. I’m a believer that people can find a way to build a small business in their own time, to think positive and aim for a vision and dream. We all have ideas and the ability to take control of our lives. I’m giving away free material to help one get started in any small business looking to market on the internet. Follow some really simple techniques. Start your journey by following the link to Internet Based Home Business.

It does not cost you anything to make enquiries, and you never know this might be the very thing you are looking for.